Dingis Baby Boutique
Task
Comprehensive Online Shopping Experience
The Dingis Baby Boutique tasked us with building them an exceptional online shopping experience for their clients. The brand is a luxury baby brand and they want to create an equally luxurious shopping experience for their clients.
The brand was already driving a lot of traffic to their site when we were brought on board, and our main task was to make sure that traffic converts with a well-designed website and additional functionality that easy the online shopping experience such as wishlists and gift registries.
Modern
Fast
Responsive
Your one-stop shop for everything baby with an unmatched shopping experience.
Tools & methods
WordPress
The website is built in WordPress, giving the Dingis Baby Boutique team an intuitive back end that can be used to update their products and add blog content. We also used WooCommerce to add eCommerce functionality to the site.
Our primary goal with the website rebuild was to reduce the number of plugins on the site for improved site speed and security. As a result, we opted for lines of code to add new functionality as opposed to an overreliance on plugins.
Because the business’s products are usually gifted, we added a gift registry to the website. Because the website has a large number of products, we used the front page to merchandise important product categories such as combos and sale items, and also gave it very simple navigation.
WordPress
Content Management System
Google Business Profile
Local Business Listings, Local SEO.
Google Analytics
Website Analytics
Google Tag Manager
Website Tag Management
Results
A website that gives a premium baby shopping experience for a luxury baby brand.
The Dingis Baby Boutique website is designed to help clients find their way to the important parts of the website easily. The front page of the website is fully optimised to display important information, products and Calls to Action. The site design is modern, sleek and on-brand. The site’s chat functionality makes it easy for clients to get in touch with any questions, while the comprehensive FAQ page allows for self-help. The site offers various payment options as well as an easy-to-understand shipping guide.
- Content protection
- Lossless image compression
- Speed optimization
- Image lazy loading
- Sleek modern design
- Gift registry
- Wishlist functionality
- Easy navigation
- Count down sale timer
